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Smell like a monster – Old Spice parody

von Roland Hachmann | Okt 11, 2010 | Blog, Digital Culture, Marketing

With every good campaign, you get copycats, spoofs and, most honorably, adaptations of the idea into mainstream culture.

The fact that the Old Spice campaign idea made it into what seems to be a sesame street clip, is huge:

Roland Hachmann

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