von thecod | Feb. 1, 2005 | Blog
Something I just found at Lifehacker, (whilst learning what the site is really about): BugMeNot.com. Good for bypassing compulsory web registration. Why do that? Here is an explanation by the folks themselves:
„It’s a breach of privacy.
Sites don’t have a great track record with the whole spam thing.
It’s contrary to the fundamental spirit of the net. Just ask Google.
It’s pointless due to the significant percentage of users who enter fake demographic details anyway.
It’s a waste of time.
It’s annoying as hell.
Imagine if every site required registration to access content.“
About ethics – that is being discussed
here. Good news for the site owners: if they really wanted to, they can be put on a „blocked“ list – which sounds as if bugmenot will not work on this site then. I couldn’t try it, of course, but why would I want to?
As a marketer, I should be happy if my clients collect data about their users, as this enables me to target them better with my advertising. But as a user, I don’t want that. It’s a funny catch 22 I am in. Before 7pm, I want the data, after 7pm, I don’t want to give it. And now I am trying this on a site, which didn’t let me in sofar without registering…
von thecod | Feb. 1, 2005 | Blog
I have to correct one of my posts from below. Lifehacker is actually part of the gawker sites. No wonder they are sponsored with large ads, etc.
I never came across these yet and didn’t know what gawker is. Might call me ignorant, bud as I also surf a lot on german websites, I guess quite a few .com addresses sofar slipped my attention. But that is now changing, as I started this blog (and continously snoop around all the other blogs that are somewhat related to my interest…
von thecod | Feb. 1, 2005 | Blog
Working mostly for B2B clients at our agency, I still face the occasional doubt about the relevance of our medium in advertising and more important, lead generation. (Folks in the US, this might come as somewhat as a surprise to you, but this still is the case quite often, when our clients discuss where to spend their budgets)
Here and now I found a link that supports my argumentation that online works in B2B. I had found others in the past, but my blog is only a few days old, and I am too lazy to search for these artivles now.
It’s at eMARKET (german site).
von thecod | Feb. 1, 2005 | Blog
Over at iconoculture, they have an article about Thinknets
They say, that
Traditional think tanks are evolving into “thinknets� (a.k.a. transnational thinknets) where great minds collaborate across the globe.
Now they do realize, that the idea is not new, and apparently the US Navy explored things like that in the late 90s.
It’s interesting stuff, considering how the net changes the way people work on things across the globe.
Isn’t the whole wiki movement and, in a way, the blogosphere already doing that? Admittingly, the blogosphere is a rather chaotic grouping of thoughts and ideas, but you can see how certain themes run across several blogs, for example at blogdex.
von thecod | Feb. 1, 2005 | Blog
Hallelujah, the Mac is back says Salon.com. Just found this, and as I was writing about the iPod frenzy earlier on, I thought this should be mentioned.
von thecod | Feb. 1, 2005 | Blog
„The blogosphere is new and unproven in the marketing mix, but its influence is growing quickly“ says Mark Kingdon at clickz. But just how can marketers use this channel? For one, they can by adspace, either from Google, or now, apparently, from Burst Media. Or look at Lifehacker, a blog where it is not clear any longer, whether the author is sponsored or bought by the advertiser.
I don’t think blogging and advertising fit together. I personally prefer to read blogs that portrait an independent view. And this is only really credible, if you don’t get paid by anyone who might different interests…
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