Facebook, Facebook and Facebook again. Seems like you can’t get away from it. O’Reilly now published a report on the widget and application economy of Facebook and the long tail characteristics of which.
- Sizes up the Facebook opportunity–who’s making money, and how?
- Lays out best practices of marketing with Facebook Applications, aka Social Media Optimization (SMO)
- Identifies the top 200 Facebook applications and plots their growth rates
- Goes beyond Facebook, and scopes out the emerging widget economy
Not sure if I want to dish out the $150. But if so, it should be worth at least for finding out about what they say for the last point: scoping out the emerging widget economy. This is definitely a trend worth watching!