TechCrunch writes about Boo.com launching again. Weren’t they the ones that „started“ the burst of the first bubble in 2000/2001?

In 1999 Boo.com, a fashion retail site, burnt through $120 million in six months […] Founded by Ernst Malmsten, Kajsa Leander and Patrik Hedelin, Boo.com’s largest backer was Omnia, a fund backed by members of Lebanon’s wealthy Hariri family, which put nearly $40 million into the company. Over 400 staff and contractors were made redundant when Boo went into receivership in May 2000.

Is it good or bad, if they come back? Not sure, but you better watch out 😉

(hat tip)



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