After 3 weeks of vacation, I am slowly digging through my RSS Feeds to catch up with whatever happened during my absence. Here are a few links of stuff I dugg up:
A new study with 1,500 consumers shows the influence of social media participation on buying intent: „over 50% of Facebook fans and Twitter followers say they are more likely to buy, recommend than before they were engaged.“
Will it blend? Of course the iPad also blends: http://bit.ly/9lXbOB (and you can fold it, too, apparently). Tom Dickson of BlendTec is at it again. It hurts, to watch that!
Google goes from „fan“ to „like“. I don’t like this. The reasoning: users click on „i like“ more often than „become a fan“. Of course they do. My opinion: once Facebook changes that, users will click on „i like“ less often, because of the fear of too strong committment.
Trying to plan the next social media campaign? Let the social media planner help you.
I am sure that there is lots more, the arrival of the iPad and all the craze about it, for example. Or the hundreds of other news items about facebook, twitter and/or foursquare, that are surely still waiting for me in my RSS reader, but I am very much tempted to just press „mark all read“…
A guy named gary has produced a widget which demonstrates in „real time“ the explosion of the social web. As you can see below, the rate of new content and interaction on the various social sites and applications is enormous! He writes about it:
I quickly built and coded the app based on data culled from a range of social media sources & sites at the end of Sept 2009.
Obama’s social and online media campaign were exemplary, indeed. Now we would obviously like to see the stats and results. Here is a short list of the first sites listing results or impressions of the Obama campaign:
A simple Google count showing that Obama’s campaign achieved to a lot more Google links in the last few years, than George Bush in his 9 years of term.
U.S. Internet Users Viewed 10 Billion Videos Online in Record-Breaking Month of December, According to comScore Video Metrix
Not sure, if this is really due to the writers strike as it si claimed there. Could be anything.
Other question: what is the total number of videos watched around the globe? And how does that compare to time spent in front of the TV, measured in total hours, for example?