Marketing with widgets on social networks

Whoever doubted that widgets can be a fantastic tool for marketing? Well, probably anybody who didn’t think that a widget can actually provide a fun „anything“ sponsored by a brand.

Here is a short article about a Red Bull Widget that seems to be the killer app for all those people bored at the office (during lunch break only, of course).

redbullwidget.jpg

It is an online version of Rock / Paper / Scissors. You can play this via the widget against other people from the facebook network. Great idea!

This might be the start of a whole new stampede of marketing widgets on facebook (and others).